Instead of using a generic email service like Gmail or Hotmail, consider using an email address that includes your company’s name in the domain. For example, [email protected] looks more professional than [email protected]. This simple change can enhance how clients perceive your business, making it appear more trustworthy and credible.
5 Advantages to having a custom email address to achieve your goals.
1. SIMPLICITY
When you have a custom domain email address, it is easier for people to contact you. Your audience will find your personalised email address easier to remember when they need it. As long as they know your domain name, they can remember your email address.
2. CREDIBILITY
People are more likely to engage with a website or company that has a custom email address. It makes you appear more official and better prepared to handle their queries.
3. LEADERSHIP
Everyone has an email address. Usually it’s a Gmail or Hotmail account. You can set yourself apart with a personalised email address. Your custom email address also helps you increase brand awareness and demonstrate thought leadership. It makes you look more professional and well-established as an expert in your area of interest.
4. CONSISTENCY
With some email addresses like @bigpond.com, you can’t take them with you if you switch internet providers. You can maintain consistency and an appearance of reliability when you have a custom email address that you can take with you no matter what.
5. PERSONALISATION
With your custom email address, you can also create a variety of addresses based on your needs. For example, you can create one for each purpose or department that you have. If you’re a business, you can create one for the billing, sales, and tech support departments. Or if you have a blog, you can create custom addresses based on the needs of your viewers like [email protected] or [email protected]
No matter what kind of website you have, a custom email address to match your domain can help you achieve your goals.
